The Miss Sweden or Miss Universe Sweden (), is the title of the Swedish beauty pageant, qualifying delegates to the Miss Universe competition. In 2009 the pageant renamed as Miss Universe Sweden and the first national final was held on 6 June 2009, the National Day of Sweden. Among the judges were Yvonne Ryding, Miss Universe 1984. The pageant is a late branch of the Miss Sweden contest. The director of the contest is Joakim Granberg of the Starworld Entertainment Corporation.
History
Miss Sweden which ran from 1949 to 2003, introduced by the female magazine Vecko Revyn and later operated by production company Strix in partnership with MTG. The competition qualified delegates to the global contest Miss Universe.
The event was founded by Bonnier Media Group in 1948; the franchise was held from 1949 until 1999 by the magazine VeckoRevyn, and from 2000 to 2004 by the production company Strix. The first Miss Sweden pageant was won by Kerstin Ringberg. Through the years, many of the contestants went on to notable careers in music, acting and modelling, both domestically and internationally, including Anita Ekberg, Sivi Aberg, Mary Stävin, Lena Olin, Jessica Folcker and Victoria Silvstedt.
Franchise holder between 2001 and 2004 were Strix Productions and . The event was cancelled after 2004, due to harassment by feminist organizations of the organizers, Strix.
After Miss Sweden, from 2006 and 2009, the Nya Fröken Sverige winner was sent to Miss Universe. The franchise holder moved to Miss Universe Sweden which is called as Miss Sweden in modern era since 2009. Beginning in 2012, three winners and two runners-up are selected. The Miss Universe Sweden competes in Miss Universe, the Miss International Sweden goes to compete in Miss International and the Miss Earth Sweden vies in Miss Earth.
Notable winners Pageant Delegate Location Career 1952 Anne Marie Thistler Mexico Actress 1955 Hillevi Rombin Los Angeles, California Actress 1956 Ingrid Goude United States Actress 1961 Gunilla Knutsson United States Actress, model 1970 Kristina Wayborn United States/UK Actress 1978 Cécilia Rodhe United States Sculptor 1989 Louise Drevenstam United States Vice President of Camuto Group
Format Edition Year Presenter Version Winner Represented Venue Voting Delegates Franchise Broadcast 44th 1992 Adam AlsingDubai Monica Brodd UpplandGrand HôtelCelebrity Panel 28VeckoRevynTV4 45th 1993Yvonne Ryding Johanna Lind Östergötland 28 46th 1994 Domenique Forsberg Lappland 28 47th 1995Martin Timell Petra Hultgren Stockholm TV4 Television Centre 28 48th 1996Canary Islands Annika Duckmark VästergötlandBerns Entertainment Centre 28 49th 1997Agneta Sjödin Victoria Lagerström Stockholm 28 50th 1998 Jessica Olérs Dalarna 28 51st 1999Sofia Wistam Emma-Helena Nilsson JämtlandCircus Theatre 28 52nd 2000 Valerie Aflalo Malmö Hot Picks & Televoting 28 53rd 2001 Lydia CapolicchioBarbados Malin Olsson DalarnaGrand HôtelSMS & Televoting 28StrixTV3/MTG 54th 2002 Ulrika Jonsson Malou Hansson Uppland 28 55th 2003 Fredrik Birging Helena Stenbäck Norrbotten 28
The year of 1992 was the first time the pageant was broadcast. The promoters were a commercial channel alongside a magazine released for females. The readers picked their favourites and the winner was chosen among a panel of judges. The Miss Universe pageant was shown on Swedish television for the first time ever a few months later.
In 2001, winners were picked via a telephone poll. There was still an acting jury, giving suggestions over whom they might believe be potential for the Miss Universe pageant.
The last winner was crowned in early 2004, with the winner being Katarina Wigander, and she was crowned by Moore! Magazine.
Titleholders
YearMiss Sweden / Fröken SverigeCounty 1949 Kerstin Ringberg Stockholm, Stockholm 1950 Ebba Adrian Västra Götaland, Gothenburg 1951 Anita Ekberg† Skåne, Malmö 1952 Anne Marie Thistler Stockholm, Stockholm 1953 Ulla Sandklef Västra Götaland, Gothenburg 1954 Ragnild Olausson Västra Götaland, Alingsås 1955 Hillevi Rombin†Miss Universe 1955 Gävleborg, Alfta 1956 Ingrid Goude Gävleborg, Sandviken 1957 Inger Jonsson Västra Götaland, Gothenburg 1958 Birgitta Gårdman Stockholm, Stockholm 1959 Marie Louise Ekström Västernorrland, Sundsvall 1960 Birgitta Öfling Uppsala, Uppsala 1961 Gunilla Knutsson Skåne, Ystad 1962 Monica Rågby Västra Götaland, Gothenburg 1963 Kerstin Jonsson Stockholm, Stockholm 1964 Siv Åberg Gävleborg, Gävle 1965 Ingrid Norrman Jönköping, Tranås 1966 Margareta ArvidssonMiss Universe 1966 Västra Götaland, Vänersborg 1967 Eva-Lisa SvenssonMiss Scandinavia 1968 Västra Götaland, Gothenburg 1968 Anne Marie Hellqvist Örebro, Hallsberg 1969 Birgitta Lindloff Västra Götaland, Gothenburg 1970 Britt-Inger JohanssonMiss Scandinavia 1971 Kalmar, Nybro 1971 Vivian Öihanen Stockholm, Vaxholm 1972 Britt-Marie Johansson Stockholm, Stockholm 1973 Monica SundinMiss Scandinavia 1973 Stockholm, Stockholm 1974 Eva-Christine Römpke Skåne, Malmö 1975 Catharina Sjödahl Örebro, Örebro 1976 Caroline Westerberg Uppsala, Tierp 1977 Birgitta LindvallMiss Scandinavia 1978 Norrbotten, Luleå 1978 Cécilia Rodhe Västra Götaland, Gothenburg 1979 Anette Ekström Södermanland, Eskilstuna 1980 Eva Birgitta Andersson Västra Götaland, Uddevalla 1981 Eva-Lena LundgrenMiss Scandinavia 1982 Norrbotten, Piteå 1982 Anna Kari Bergström Norrbotten, Piteå 1983 Viveca Ljung Västra Götaland, Gothenburg 1984 Yvonne RydingMiss Universe 1984 Södermanland, Eskilstuna 1985 Carina Marklund Södermanland, Eskilstuna 1986 Anna Lena Rahmberg Västra Götaland, Gothenburg 1987 Suzanne Thörngren Stockholm, Handen 1988 Annika Davidsson Västerbotten, Umeå 1989 Louise DrevenstamMiss Scandinavia 1990 Örebro, Örebro 1990 Linda Isacsson Västerbotten, Vilhelmina 1991 Susanna Gustafsson Värmland, Grums 1992 Monica Brodd Stockholm, Täby 1993 Johanna Lind Östergötland, Linköping 1994 Domenique Forsberg Norrbotten, Kiruna 1995 Petra Hultgren Stockholm, Värmdö 1996 Annika Duckmark Västra Götaland, Borås 1997 Victoria Lagerström Stockholm, Stockholm 1998 Jessica Olérs Dalarna, Borlänge 1999 Emma-Helena Nilsson Jämtland, Östersund 2000 Valerie Aflalo Skåne, Malmö 2001 Malin Olsson Dalarna, Falun 2002 Malou Hansson Stockholm, Stockholm 2003 Helena Stenbäck Norrbotten, Piteå 2004 Katarina Wigander Västra Götaland, Lerum YearNya Fröken SverigeCounty 2006 Josephine Alhanko Stockholm, Stockholm 2007 Isabel Lestapier WinqvistResigned Skåne, Helsingborg Lina Maria Hahne Skåne, Helsingborg 2009 Azra Duliman Skåne, Helsingborg YearMiss Sweden / Miss Universe SwedenCounty 2009 Renate Veronica Cerljen Skåne, Staffanstorp 2010 Michaela Savic Skåne, Helsingborg 2011 Ronnia Fornstedt Stockholm, Södertälje 2012 Hanni Beronius Västra Götaland, Gothenburg 2013 Alexandra FribergBeauty of the World 2013 Stockholm, Stockholm 2014 Camilla Hansson Stockholm, Stockholm 2015 Paulina Brodd Stockholm, Stockholm 2016 Ida OvmarMiss Continents 2016 Norrbotten, Luleå 2017 Frida Fornander Västra Götaland, Gothenburg 2018 Emma Strandberg Västmanland, Hallstahammar 2019 Lina Ljungberg Östergötland, Östergötland 2021 Moa Sandberg Stockholm, Stockholm
Titleholders under Miss Sweden org. Miss Universe Sweden
The winner of Miss Sweden represents her country at the Miss Universe. On occasion, when the winner does not qualify (due to age) for either contest, a runner-up is sent. Before renamed as Miss Universe Sweden, the Miss Sweden (Fröken Sverige) will be sending the winner at the Miss Universe pageant.
Year County Miss Sweden Placement at Miss Universe Special Award(s) 2025 Stockholm Daniella Lundqvist Unplaced colspan="5" 2021 Stockholm Moa Sandberg Unplaced 2020 colspan=4 2019 Östergötland Lina Ljungberg Unplaced 2018 Västmanland Emma Strandberg Unplaced 2017 Västra Götaland Frida Fornander Unplaced 2016 Norrbotten Ida Ovmar Unplaced 2015 Stockholm Paulina Brodd Unplaced 2014 Stockholm Camilla Hansson Unplaced 2013 Stockholm Alexandra Friberg Unplaced 2012 Västra Götaland Hanni Beronius Unplaced 2011 Stockholm Ronnia Fornstedt Unplaced Miss Photogenic 2010 Skåne Michaela Savic Unplaced 2009 Skåne Renate Cerljen Top 15Nya Fröken Sverige / New Miss Sweden colspan=5 2006 Stockholm Josephine Alhanko Top 20Fröken Sverige / Miss Sweden 2005 colspan=4 2004 Västra Götaland Katarina Wigander Unplaced 2003 Norrbotten Helena Stenbäck Unplaced 2002 Stockholm Malou Hansson Unplaced 2001 Dalarna Malin Olsson Unplaced 2000 Skåne Valerie Aflalo Unplaced 1999 Jämtland Emma Helena Nilsson Unplaced 1998 Dalarna Jessica Olérs Unplaced 1997 Stockholm Victoria Lagerström Top 10 1996 Västra Götaland Annika Duckmark Top 10 1995 Stockholm Petra Hultgren Unplaced Miss Photogenic 1994 Norrbotten Domenique Forsberg Top 10 1993 Östergötland Johanna Lind Unplaced 1992 Stockholm Monica Brodd Top 10 1991 Värmland Susanna Gustafsson Unplaced 1990 Västerbotten Linda Isacsson Unplaced 1989 Örebro Louise Drevenstam 1st Runner-up 1988 Västerbotten Annika Davidsson Unplaced 1987 Stockholm Suzanne Thörngren Top 10 1986 Västra Götaland Anna Lena Rahmberg Unplaced 1985 Södermanland Carina Marklund Unplaced 1984 Södermanland Yvonne Ryding Miss Universe 1984 1983 Västra Götaland Viveka Miriam Jung Unplaced 1982 Norrbotten Anna Kari Bergström Unplaced 1981 Norrbotten Eva-Lena Lundgren 2nd Runner-up 1980 Västra Götaland Eva Birgitta Andersson 4th Runner-up 1979 Södermanland Anette Marie Ekström 4th Runner-up 1978 Västra Götaland Cecilia Björnsdotter Rodhe 4th Runner-up 1977 Norrbotten Birgitta Lindvall Unplaced 1976 Uppsala Caroline Westerberg Unplaced 1975 Örebro Catharina Sjödahl 3rd Runner-up 1974 Skåne Eva-Christine Römpke Unplaced 1973 Stockholm Monica Sundin Unplaced 1972 Stockholm Britt Marie Johansson Unplaced 1971 Stockholm Vivian Öihanen Unplaced 1970 Kalmar Kristina Wayborn Top 15 Best Swimsuit 1969 Västra Götaland Birgitta Lindloff Top 15 1968 Örebro Anette Marie Hellqvist Top 15 Best Swimsuit 1967 Västra Götaland Eva-Lisa Svensson Top 15 Best Swimsuit 1966 Västra Götaland Margareta Arvidsson Miss Universe 1966 Miss Photogenic 1965 Jönköping Ingrid Norman 3rd Runner-up 1964 Gävleborg Siv Märta Åqvist 4th Runner-up 1963 Stockholm Kicki Margareta Jonsson Unplaced 1962 Skåne Karin Hyldegard Jensen Unplaced 1961 Skåne Gunilla Knutsson Top 15 1960 Uppsala Birgitta Öfling Unplaced 1959 Västernorrland Marie Louise Ekström Top 15 1958 Stockholm Birgitta Elisabeth Gårdman Top 15 1957 Västra Götaland Ingrid Margareta Jonsson Top 15 1956 Gävleborg Ingrid Goude 2nd Runner-up 1955 Gävleborg Hillevi Rombin† Miss Universe 1955 1954 Västra Götaland Ragnild Olausson 4th Runner-up 1953 Västra Götaland Ulla Sandkler Unplaced 1952 Stockholm Anne Marie Thistler Top 10
Miss International Sweden
Miss International Sweden is a beauty pageant for Swedish females where the winner is sent to represent Sweden at the Miss International. In 2011, the second title of Miss Universe Sweden pageant will be awarding as the Miss International Sweden. On occasion, when the winner does not qualify (due to age) for either contest, a runner-up is sent. Before running under Miss Universe Sweden Organization the Miss International Sweden will be selecting by Årent Runt in 1960–1994 and Fashion For Integration in 2000–2008.