The IIFA Diva Award is chosen by the viewers and was given on behalf of Samsung and then IDEA later on.
Winners The winners are listed below-
Year Winner 2003 Rekha 2004 Kareena Kapoor 2005 Preity Zinta 2008 Katrina Kaif 2009 Bipasha Basu
See also IIFA Awards Bollywood Cinema of India
External links Official site