Bayswater Car Rental is an Australian car rental company.
History Bayswater Car Rental was founded by Dirk Kluck in Perth, Australia in 1958 taking its name from the suburb of the same name.House That! The family’s car rental business promises no thrills but Dirk Kluck’s new abode has them all The West Australian 25 July 2024
Operations Today Bayswater Car Rental operates over 3,000 vehicles in Perth (Bayswater, Fremantle, Kewdale, Perth CBD and Subiaco)Where to find us in Perth Bayswater Car Rental and Sydney (Artarmon, Mascot and Woolloomooloo).Where to find us in Sydney Bayswater Car Rental
Controversies Bayswater Car Rental has frequently attracted criticism for its No Birds slogan which has been perceived as sexist, the slogan being in reference to other car hire firms using young women to attract custom.Matter No. 15 of 1997 Equal Opportunity Tribunal of Western Australia 22 August 1997No Birds car rental branding under fire over sexist stereotyping of women ABC News 25 April 2023Case Report Ad Standards 24 May 2023
Campaigns using images of Aboriginals, Monica Lewinsky and Pauline Hanson have caused controversy.Case Report Advertising Standards Bureau 12 December 2000Car rental firm's number may be up over plate logos Drive.com.au 3 October 2016
References
See also Wicked Campers