Xanaína Horta, better known as Blogueirinha (Los Angeles, July 31, 2000), is a fictional character portrayed as an influencer, television presenter, YouTuber, model, actress, medical technician trained at the University of São Paulo in Los Angeles, drag queen, singer, and songwriter. She is an American naturalized Brazilian. The character was created by Rio de Janeiro-based YouTuber Bruno Matos using satire. The character uses humor to parody the behavior of TV personalities and internet personalities, especially fashion bloggers.
Currently, Blogueirinha hosts her own talk show, titled De Frente com Blogueirinha, produced by DiaTV. She originally went by the name "Blogueirinha de Merda" ("Shitty Little Blogger"), but later removed the "de Merda" to attract sponsorships and brand deals. Some of her signature catchphrases include: "tutupom", "best in the world", "not sure if it's focusing", "my God, that's perfection", "unfortunately, it's not available in Brazil", and "for example: no example". Blogueirinha claims to live among celebrities in Los Angeles, United States, surrounded by luxury.
Career
In Brazil, she debuted her own interview and entertainment show, Difícil de Focar, in November 2018 on Multishow's comedy channel on YouTube. Before that, she appeared behind the scenes of Música Boa Ao Vivo, a music program hosted by singer Iza on Multishow.
In 2018, Blogueirinha served as a judge on the first season of Corrida das Blogueiras, a reality show created by the YouTube channel Diva Depressão and produced by DiaTV. In the second and third seasons, she returned as a coach, offering commentary and advice to contestants during the challenges.
Filmography
Year Title Role Notes Ref. 2018 Música Boa Ao Vivo Reporter 2018–2019 O Tumblr Tem Suas Regras Blogueira dos Campos / Brunessa 2018, 2024–present Corrida das Blogueiras Judge Seasons 1 and 6 2019–2021; 2023 Guest Seasons 2, 3 and 5 2018–2021 Vai Vegana Herself Documentary 2018–2021 Difícil de Focar Host 2020; 2023 Bafo a Bafo 2020 Blognews 2021 A Vida Depois do Tombo da Jully Herself Documentary 2021 #BeatsMandaJobs Judge 2021–present De Frente com Blogueirinha Host 2023–present Só Tem no Brasil 2024 Fantástico Reporter Segment: "Paredão da Blogueirinha" 2024 Blogueirinha, a Feia Blogueirinha 2025 Vale Tudo Herself Episode: "18 April" 2025 Show do Milhão Guest Episode: "17 August"
Discography
+ Studio albums Year Title Notes Ref. 2022 Quem Me Conhece Sabe Released: January 13, 2022 Formats: Digital download, streaming Label: Blogueirinha || Soundtrack 2024 Blogueirinha, a Feia Released: September 25, 2024 Formats: CD, Digital download, streaming Label: Blogueirinha || + Singles Title Year Album Music video Notes Ref. "Atentada" 2017 Not included in any album Yes — — "Zug Zug" 2019 Quem Me Conhece Sabe Yes — "João (MADAME B)" 2020 Not included in any album Yes Cover version of "Living for Love" by Madonna "Desculpas Veganas" Quem Me Conhece Sabe Yes — "Tah Phod@" 2021 Not included in any album Yes — "Tah Phod@ (Trap Version)" Not included in any album Yes — "Momentos" Not included in any album No — "Eu Sabia" 2022 Quem Me Conhece Sabe Yes — "Cavalona" Quem Me Conhece Sabe Yes — "Eu Sei Que Você Quer" Quem Me Conhece Sabe Yes — "Homem Feio Também Trai" Quem Me Conhece Sabe Yes — "Soy Solita" 2024 Not included in any album No —
+ Música Multishow Title Year Artist(s) Music video Notes Ref. "Toca se Toca (feat. Mc MSW)" 2019 T3ddy, Lucas Rangel, Blogueirinha Yes Parody of "Bola Rebola" by Anitta, recorded at Lollapalooza Brazil 2019 "Foca (feat. T3ddy)" Blogueirinha Yes Parody of "Work" by Rihanna, recorded at Rock in Rio 2019
References