Elsbach & Frank was a textile retail business founded in the 19th century in Hanover, the capital of Lower Saxony, Germany. The department store () built by the business on the corner of and , called , is the only building in the city centre that survived the air raids on Hanover during the Second World War without major damage. Today, the building houses a branch of the Spanish fashion chain Zara.
History
In 1889, the merchants Ferdinand Elsbach and Julius Frank founded their specialty store, initially only for men's and boys' clothing, some of which they had made in their own tailoring shop. The company expanded in 1910 when the managing director Josef Adamski founded a branch in Hildesheim. In 1910–1911, the architect Rudolf Friedrich built the new department store for the main store in Hanover, which was extended in 1931. While an advertising slogan of the business in 1913 was "what the young man, the man, the sportsman, the hunter and the tourist needs is on offer", this was later expanded to include women's clothing.
Around the time of Elsbach's death in 1931, their business began to experience financial difficulties due to antisemitism but almost surely also because of the Great Depression. In 1932 clothing retailer Otto Werner bought their building , and Adamski purchased the Hildesheim property in 1932 or 1933. In 1933 Elsbach & Frank also became subject to boycotts after the Nazis came to power in Germany.
Frank died in 1937 in Hanover, but Elbach's widow Ida was deported to the Theresienstadt Ghetto in 1942 where she died just 10 days later. Their children were able to flee Nazi Germany. Adamski is still trading .
See also Aryanization Clothing industry Bekleidungshaus Otto Werner Elsbach (company)
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