Zhejiang Market Guide (), also known as Zhejiang Shichang Daobao or Zhejiang Market Herald, is an economic newspaper published in simplified Chinese in the People's Republic of China.

Sponsored by the Zhejiang Administration for Industry and Commerce (), the newspaper was inaugurated in Hangzhou on July 2, 1992, and its predecessor was Zhejiang Industry and Commerce Herald ().

Controversies On August 9, 2007, Beijing Sanmianxiang Copyright Agency Limited Company () sued Zhejiang Market Guide Agency () on behalf of the article's author. The lawsuit required the electronic version of the Zhejiang Market Guide to stop the infringement, and at the same time pay the author's remuneration to Sanmianxiang Copyright Agency and make corresponding compensation. The court did not rule on this claim because the Zhejiang Market Guide Agency refused to mediate.

This case is the first copyright dispute over the electronic version of a newspaper in China, and attracted widespread attention and discussion from all sectors of Chinese society.

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