Advanced Media Broadcasting System (AMBS) is a broadcast media company in the Philippines. Its main offices and facilities are located at Worldwide Corporate Center, Shaw Boulevard, Mandaluyong, Metro Manila.
Founded in 1994 by the Vera family, it is owned by the Villar Group-backed All Value Holdings Incorporated.
History Early years The Vera family, under the aegis of Quest Broadcasting head attorney Jose Luis Vera, established Advanced Media Broadcasting System in 1994, with its Congressional franchise granted the following year. With the help of Jinji Buhain (niece of then-Manila Auxiliary Bishop Teodoro Buhain), AMBS bought 103.5 DWCS from the Roman Catholic Archdiocese of Manila and changed its callsign to DWKX which gave birth to adult contemporary station K-Lite. The station, along with four other Vera-controlled Metro Manila stations (Jam 88.3, Wave 89.1, Magic 89.9 and 99.5 RT) and the Killerbee provincial network, formed The Radio Partners in the early 2000s before being reorganized in 2011 under the new Tiger 22 Media group.
Under Villar ownership
In 2019, AMBS was granted a 25-year legislative franchise extension under Republic Act No. 11253, albeit without President Rodrigo Duterte's signature, as the bill lapsed into law after 30 days of inaction. Due the effects of the COVID-19 pandemic, the company, including the station, was sold to Planet Cable of real estate magnate and businessman-politician Manny Villar.
On January 5, 2022, the National Telecommunications Commission (NTC), under the leadership of Gamaliel Cordoba, awarded AMBS a provisional authority to operate for the digital Channel 16 frequency (previously assigned to ABS-CBN Corporation) for an eighteen-month test broadcast period, and the analog Channel 2 frequency under a temporary assignment for simulcast purposes until analog shut-off in 2023. The construction of AMBS's own digital terrestrial television network in Metro Manila was expected to be completed in July 2022.
AMBS Manila began its test broadcast in June 2022. On September 1, TV host Willie Revillame announced that the TV station of AMBS would be named as All TV. Initially targeted on October 1, 2022, All TV made its soft launch on September 13, 2022, with plans to expand it nationwide by the end of the year. On July 15, 2022, during his contract signing with AMBS, Revillame announced that his variety show Wowowin would air on All TV. In February 2023, all the original programs of All TV were canceled or put on hiatus due to various reasons.
In January 2024, management and control of AMBS and its stations were transferred from Paolo Villar's Prime Asset Ventures Inc. to Camille Villar's All Value Holdings Inc. AMBS entered into a content partnership (later brand licensing from December 17, 2025) agreement with ABS-CBN Corporation to broadcast a selected number of current and previous ABS-CBN programs on All TV that began to carry the Kapamilya Channel broadcast feed on All TV from April 15, 2024 that will be known as Kapamilya Channel sa ALLTV2 , ABS-CBN sa ALLTV2, or ABS-CBN | ALLTV2. The channel simulcasted the new version of Goin' Bulilit. On January 2, 2026, Kapamilya Channel extended its airtime on All TV, replacing its sister station block Jeepney TV. The first programs to be aired upon airtime extension are Umaganda, Kapamilya Gold, and post-TV Patrol Primetime Bida timeslot blocks, followed by the rest of Yes Weekend! from January 3 to 4, 2026.
Radio stations Branding Callsign Frequency Power LocationAll Radio DWOW 103.5 MHz 18 KW Metro Manila
Television stations
ALLTV2 Analog Branding Callsign Channel Power Type Location (Transmitter Site) ALLTV2 Manila DZMV 2 50 kW Originating Diliman, Quezon City ALLTV2 Baguio DWAY 3 10 kW Relay Mt. Sto. Tomas, Tuba, Benguet ALLTV2 Mt. Province rowspan="4" 115 kW Mt. Amuyao, Mt. Province ALLTV2 Ilocos Norte 7 Brgy. San Lorenzo, San Nicolas, Ilocos Norte ALLTV2 Isabela 21 kW Maharlika Highway, Brgy. Victory Norte, Santiago, Isabela ALLTV2 Zambales 13 Brgy. Binoclutan, Botolan, Zambales ALLTV2 Batangas DWAD 10 10 kW Mt. Banoy, BatangasALLTV2 Puerto Princesa DYPR 7 5 kW AffiliateMabini cor. Valencia Streets, Brgy. Masipag, Puerto Princesa, Palawan ALLTV2 Legazpi rowspan="3" 4 Relay Mt. Bariw, Estanza, Legazpi, Albay ALLTV2 Naga 11 10 kW Panganiban Drive, Naga, Camarines Sur ALLTV2 Iloilo 10 Brgy. Alaguisoc, Jordan, Guimaras ALLTV2 Bacolod DYAG 4 Mt. Kanlandog, Murcia, Negros Occidental ALLTV2 Dumaguete 12 5 kW Mt. Palinpinon, Valencia, Negros Oriental ALLTV2 Cebu DYAE 3 10 kW Brgy. Babag 1, Mt. Busay, Cebu City ALLTV2 Tacloban rowspan="2" 2 5 kW Mt. Naga-Naga, Tacloban ALLTV2 Zamboanga 3 San Jose Road, Zamboanga CityALLTV2 Cagayan de Oro DXAL 4 10 kWMacapagal Drive, Brgy. Bulua, Cagayan de Oro ALLTV2 Iligan rowspan="2" 5 kW Elena Tower, Andres Bonifacio Ave. (Tibanga Highway), Iligan ALLTV2 Bukidnon 2 10 kW Mt. Kitanglad, Bukidnon ALLTV2 Davao DXAK 4 Broadcast Ave., Shrine Hills, Matina, Davao City ALLTV2 General Santos rowspan="2" 3 5 kW Brgy. City Heights, General Santos ALLTV2 Cotabato 5 Brgy. Rosary Heights V, Cotabato City
Digital Branding Callsign Channel Frequency Power Type Location (Transmitter Site) ALLTV2 Manila DZMV 16 485.143 MHz 10 kW Originating Diliman, Quezon City 1 kW SFN Relay BSA Suites, Makati City Summit One Tower, Mandaluyong City MacArthur Hi-way, Guiguinto, Bulacan Brgy. Magyuam, Silang, Cavite ALLTV2 Baguio DWAY 30 569.143 MHz 10 kW Relay Mt. Sto. Tomas, Tuba, Benguet ALLTV2 Ilocos Norte rowspan="2" 16485.143 MHz1 kW Brgy. San Lorenzo, San Nicolas, Ilocos Norte ALLTV2 IsabelaMaharlika Highway, Brgy. Victory Norte, Santiago, Isabela ALLTV2 Pampanga DWAP 34 593.143 MHz 5 kW Brgy. Lara, San Fernando, Pampanga ALLTV2 Tarlac DWAL Brgy. Sto. Cristo, McArthur Highway, Tarlac City ALLTV2 Bulacan DWAUCagayan Valley Road, Brgy. Vicente, San Miguel, Bulacan ALLTV2 Batangas DWAD 46 665.143 MHz 10 kW Mt. Banoy, Batangas ALLTV2 San Pablo DWAV 5 kW San Pablo, Laguna ALLTV2 Jalajala rowspan="2" 16 485.143 MHz Mt. Landing, Jalajala, Rizal ALLTV2 Iloilo 10 kW Brgy. Alaguisoc, Jordan, Guimaras ALLTV2 Bacolod DYAG 5 kW Mt. Kanlandog, Murcia, Negros Occidental ALLTV2 Cebu DYAE 10 kW Brgy. Babag 1, Mt. Busay, Cebu CityALLTV2 Cagayan de Oro DXALMacapagal Drive, Brgy. Bulua, Cagayan de Oro ALLTV2 Davao DXAK Broadcast Ave., Shrine Hills, Matina, Davao City
LCN Video AspectName Programming Notes 2.01 1080i 16:9ALLTV HD ALLTV2 Commercial Broadcast
ALLTV2 Manila conducted a test broadcast in Metro Manila from June 27 to September 12, 2022. The station began its broadcast through soft launch on September 13, 2022.
Cable Site Name Link ALLTV2 Click to view
See also ABS-CBN Corporation
References