The Journal of Consumer Behaviour is a bimonthly peer-reviewed academic journal dedicated to the study of consumer behaviour. It was established in 2001 and is published by John Wiley & Sons.
Editorial board The Editors-in-Chief is Professor Steven D'Alessandro (Edith Cowan University) and Professor Varsha Jain (ESSCA University).
Rankings According to the Australian Business Deans Council, the journal in 2026 is an A-Level.
According to the Journal Citation Reports, the journal has a 2026 impact factor of 7.0, ranking it 46 out of 325 journals in the category "Business".
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