The AfriMusic Song Contest is a pan-African song contest inspired by the Eurovision Song Contest. It was first held in 2018, when Eswatini won with singer songwriter Symphony performing her original song "Sengikhona". The second edition of the event in 2019 was won by singer songwriter, Nonzwakazi from South Africa with her original song "Phakama Mbokodo". In 2020, Nigeria took the win with singer songwriter Dhortune That OndoBoy, with his original song "Yemi". The contest will continue as an annual event, acting as an African counterpart to the continental song contests such as Eurovision Song Contest, ABU Song Festivals or Caribbean Song Festival. The contest runs on digital platforms, opening entries to all songwriters and artists across all 54 countries in Africa.
History
Prior to the launch of AfriMusic Song Contest, several unrelated unsuccessful attempts to start a song competition involving countries of African continent took place, including:
Song of Africa – was planned to be held on May 25, 2011, in Johannesburg, South Africa as the European Broadcasting Union licensed version of the Eurovision Song Contest with the participation of nine to ten countries of the Sub-Saharan Africa. The overall contest cost was estimated between 15 and 20 million South African rand ($1.7–2.3 million) with the final deal for the license priced "some hundred thousand" US dollars yet to be signed, which was called by the organizing team in face of Brenda Sakellarides at the moment of the announcement in May 2009 a financial challenge to put together. Africa Song / Le Chant de l'Afrique – was due to take place in December 2014, organized by Africa Song Holdings Limited legally registered in Mauritius with the key personnel from South Africa. It was planned that each participating country would hold a national competition to select a song to represent them. The final was supposed to be a state-of-the-art, world class television production, consisting of live televised performances of each countries' selected song. Nine countries were believed to confirm their participation: Benin, Burundi, DR Congo, Ghana, Madagascar, Nigeria, Republic of the Congo, Rwanda and Zambia with private television station Muvi TV, with ten further expressing initial interest in the competition. Event was eventually cancelled due to the lack of funding. All Africa Song Contest – was due to be hosted in Addis Ababa, Ethiopia in 2015, organized by Kush Communications, London based production company led by Zeinab Badawi. Each country in Africa was supposed to be represented by a singer selected by its Ministry of Culture, and the show was due to contain five heats with entries presented in the form of a pre-recorded video, and the live final. Entries from Botswana, Gambia, Guinea-Bissau, Malawi, Rwanda, Somalia, South Sudan and Eswatini were already chosen for the competition that was said to have the backing of UNESCO, the African Union, and was being sponsored by Coca-Cola at this initial stage.
Arab states from Africa have the opportunity to take part in ASBU organized Arab Song Festival that was hosted at its headquarters in Tunis biennially since 2001 to 2013, and which was planned to revive in 2019. In 2008 the EBU has announced signing a deal to license the Eurovision Song Contest format to Nibras Media company from Riyadh, Saudi Arabia that was supposed to produce in partnership with Tanweer Group from Dubai, UAE, a Eurovision equivalent for the MENA region called Arabian Vision with a participation of eight or nine broadcasters, which was not established since.
Algeria, Egypt, Libya, Morocco and Tunisia currently have broadcasters – Members of the European Broadcasting Union, which makes them eligible for the Eurovision Song Contest, like with the participation of Morocco competing in Eurovision 1980, while artists from Benin, Sudan, Tunisia and Zambia have taken part in various ABU Song Festivals as African Union of Broadcasting invited acts.
Winners by year In three competitions, only representatives from three countries won: these are Eswatini, South Africa and Nigeria. The table below shows the announcement dates of the winners.
Year Dates Host city Entries Winner Song Performer Language Points Songs Countries 2018 29 March 19 19 "Sengikhona" Symphony siSwati, English 10 2019 12 April 20 10 "Phakama Mbokodo" Nonzwakazi isiZulu, English 10 2020 27 April 28 24 "Yèmi" Dhortune ThatOndoBoy Yoruba, English 6.5
Winners by country WinsCountryYears 1 20182019 2020
Organizers
Organizing team of the event, AfriMusic Executive Body [EXCO], includes: Co-founder and Co-CEO Michelle Fernandes (who has prior experience of working on some of Africa's largest events such as the South African Music Awards (SAMAs), SA Sport Awards, MTV Africa Music Awards (MAMAs), Namibian Music Awards, Zambia Music Awards and others), Co-founder and Co-CEO, Suzie Vicente (who has worked with some of the biggest events globally recognised, such at the Gucci Chime for Change Music Concert in London, the London 2012 Summer Olympics and Paralympic Games, London, Paris and New York Fashion Week, the 2014 Sochi Winter Olympic Games, the 2015 England Rugby World Cup, The 2016 Rio Summer Olympic and Paralympic Games, Coachella Music Festival, Glastonbury Music Festival and others) and West Africa Producer Samuel Moses Opoku-Agyemang (Kwabena Poku).
Format
Launching the event in August 2017, organizers promised it to be "a wonderful integration of musical styles, cultures and ethnicities that reflect the diversity and varying styles within the African continent" and to "provide established and aspiring songwriters the platform to showcase their best work". Aiming primarily to select "Best Song In Africa" and to "Shine the spotlight on the best songwriters in Africa", its declared goal is also establishment of "a platform that will educate, motivate and grow the music industry in Africa through its music room sessions and industry education programs".
The contest runs in five stages: Pre-Registration: Interested songwriters or artists need to complete pre-registration forms with their contact details to obtain official regulations (available in English, French and Portuguese languages) and entry submission instructions. Entries submission: Complete package of the required documents has to be digitally submitted including: Full track, Vocals only track, Instrumental track, Lyrics sheet, Music video of the song (if available), Professional images and Biography of the artist, Biography of the songwriters, Written consent of both artist and songwriters to the rules of the contest, Clearance letter from the record label (if the artist is signed to any). Vetting: The AfriMusic Song Contest EXCO reviews all entered songs to ensure they comply with the contest rules and regulations. National or Regional Selections: Competing entries are published on the contest's digital platforms in the form of presentation, lyric or music videos and are judged by the Expert Jury panels and the Public on the Votality platform with a predetermined number of entries from each Country/Region being chosen to qualify to the Final. Each National/Regional Expert Jury formed by AfriMusic EXCO should include 3–4 key members from the music industry of the African Continent and 1 international expert or member of the Eurovision community. While any interested member of the public from any part of the world can vote for any song in any National/Regional Selection, corresponding Expert Jury votes only in its pre-set Region. Final: Predetermined number of entries compete in the Final, and are judged in a similar way by one large Expert Jury and the Public. The result of each discipline first is calculated separately: Entry receiving the most Public or Jury votes respectively gets 12 points, second most – 10 points, third – 8 points etc., ninth-rated entry gets 2 points and all entries ranked ten and below – 1 point, which makes infamous nul points impossible in AfriMusic. An average from the Jury voting score and Public voting score is then calculated to determine the Winner. In case of a tie, public voting takes precedence. Votes are audited by an independent auditing firm.
Eligibility
Eligible entries are original songs which have not been commercially released or published with a maximum duration of 4.5 minutes. Performing artist must be at least 18 years of age and be citizen or permanent resident in the participating country (any of 54 sovereign countries of Africa or partially recognized Western Sahara, not depending on African Union of Broadcasting membership). If born in another country and qualifies for dual citizenship, an artist may enter the competition representing a country of family origin. Each songwriter can enter up to 3 songs. No lyrics of political nature, unacceptable language or messages promoting any organization or institution are allowed.
AfriMusic Song Contest 2018
Pre-registration phase for the 2018 event took place from 3 August to 3 October 2017 and the first country to enter the competition was Rwanda. Entry submission period run from 1 November 2017 to 5 January 2018.
Participating countries In its first year, 2 950 artists from 41 countries across the continent registered to participate in the contest. Following a vetting process, 81 artists from 19 countries made it through to the National Selections phase. Votes from the general public and the AfriMusic judging panel combined, resulted in the selection of 19 countries, Botswana, Cameroon, Central African Republic, Côte d’Ivoire, DRC, Egypt, Ethiopia, Gabon, Ghana, Guinea, Mozambique, Nigeria, Republic of the Congo, South Africa, Eswatini, Tanzania and Zimbabwe to participate in the 2018 AfriMusic Song Contest finals.
Two entries were also received from the US based songwriters, who, according to the rules, had to find African artists to perform their songs. However, after official submission and verification period the number of participating countries dropped down to 19.
With total number of 2 325 459 public votes across all 19 countries, Symphony, a songwriter and singer from the Kingdom of Eswatini, was crowned the very first AfriMusic Song Contest winner, for the year 2018.
Countries, which competed in the 2018 edition:
(1) (11) (2) (2) (3) (6) (3) (1) (7) (5) (1) (2) (6) (5) (14) (4) (2) (4) (3)
Countries, which submitted pre-registration but did not send valid entries:
A National Selections phase followed, from 24 January to 1 March 2018, to determine the best entry from each country to proceed to the Final. Out of total of 82 songs by 45 performers, the largest number of entries in a national selection was in South Africa (14), followed by Cameroon (11) and Gabon (7). In Botswana, Ethiopia and Guinea only one entry competed, but it was still subject to Jury and Public evaluation before it could proceed further. In CAR (2), Egypt (3), Mozambique (2), Tanzania (3) and Chad (2) one Artist – several Songs National Selections took place. Finalists were revealed on 15 March, with Final voting running until 29 March.
Final