Balanço Geral is a Brazilian journalistic program and local journalism format from Record and its broadcasters. Presentation style and journalistic focus varies between police and community journalism, presenting topics and items with strong popular appeal. It originated in 1985 on TV Itapoan in Salvador, Bahia, presented by Fernando José, from a radio program of the same name from Rádio Sociedade da Bahia. presented by Fábio Evoker de Melo.
History The program originated on Rádio Sociedade in 1980, before starting a television version on TV Itapoan (at the time an SBT affiliate) in 1985. The format was created by Raimundo Varela, who was its first presenter. Varela left Itapoan between 1990 and 1997, returning shortly before the station was sold to Record.Morre, aos 75 anos, Raimundo Varela, criador do 'Balanço Geral', na TV Record The program became national in 2004.Marca de sucesso, Balanço Geral desbanca SBT e assusta a Globo pelo país
The Record Minas edition premiered in January 2005, following the cancellation of Cidade Alerta Minas.Análise descritiva e histórica do telejornal regional "Balanço Geral", da Tv Record Minas
On December 3, 2007, Record São Paulo premiered its local edition, to compete with SPTV's first edition on TV Globo São Paulo.
Since the late 2000s, it has faced competition with early afternoon programming on many Globo affiliates, especially the news. Balanço Geral leads in some markets. Its most successful markets as of May 2024 were Vitória, Recife, Salvador and Goiânia.
References
External links
Balanço Geral on Facebook