The Magasin du Nord Fashion Prize is awarded annually by the Magasin Foundation to an up and coming Danish fashion designer or brand. The winner receives DKK 300,000 and a fashion show during Copenhagen Fashion Week in February the following year.
History The fashion award was first presented under the name Dansk Design Talent (Danish Design Talent) by the Magasin Foundation in 2013. The award was from 2015 rebranded in a partnership with the fashion magazine Dansk under the name Dansk Design Talent - Magasin Prisen. It changed its name to the Magasin du Nord Fashion Prize in 2017.
Selection process The nominees are selected by a panel of Danish design business and branding specialists. The final winner is selected by an international jury based on criteria such as design, brand value and business plan.
Laureates and nominees YearLaureateNomineesRef 2013 Asger Juel Larsen, Nikoline Liv Andersen, Astrid Andersen 2014 Freya Dalsjø, Kjetil Aas, Trine Lindegaard 2015 Tonsure Tatiana Andersen Camre, Nicholas Nybro, Maikel Tawadros 2016 Ellen Pedersen, Muf10, Saks Potts 2017 Clouds,Randy Collection, All At Sea 2018 Blanche Christine Hyun Mi Nielsen 2021 (di)vision,Berner Kühl,Louise Lyngh Bjerregaard
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