Endy Sleep (also known as just Endy) is a Canadian-based, e-commerce company that sells sleep products online."The comfort zone" The Globe and Mail. Retrieved 2016-10-20.Cornick, Kate. "Endy's Foam Mattress Is Winning Over Canadians" Techvibes. Retrieved 2018-10-24. Endy primarily operates as an online storefront, with their main headquarters in Toronto."Endy Sleep Proves Mattresses Don’t Have to be Expensive" Techvibes. Retrieved 2016-10-20."10 essential Toronto shops to outfit your bedroom" blogTO. Retrieved 2016-10-20. Endy is Canada's largest direct online-only mattress store."Sleep Country Canada shares tumble in TMX debut" The Globe and Mail. Retrieved 2016-10-20.
History Endy was founded in 2015 by CEO Mike Gettis and Chairman Rajen Ruparell (previously of Groupon International).Tripp, Fraser. "Savvy Shopping With Endy Co-Founder Mike Gettis" Vern Magazine. Accessed 3 Aug 2018."Meet the next generation of wealth" The Globe and Mail. Retrieved 2016-10-20."Startup of the Week – Endy Sleep" Calgary Herald. Retrieved 2016-10-20."For online-only retailers, a pop-up shop can be a great brand-builder" Canadian Business. Retrieved 2016-10-20. In its start up year, Endy made $1 million in sales, $10 million in 2016, and $20 million in 2017."Dragons' Den - Endy Sleep" CBC. Accessed 3 Aug 2018. In June 2016, Endy received the Techweek100 Top Innovators Award.Kennedy, Bruce. "Techweek Announces Techweek100 Toronto-Waterloo 2016 List" Newswire.Ca. Accessed 3 Aug 2018.
In 2017, Endy appeared on CBC Dragons' Den.Cornick, Katie. "Endy Secures $1 Million To Grow Bed-In-A-Box Business" Techvibes. Accessed 3 Aug 2018. Dragons Michele Romanow, Arlene Dickinson, and Joe Mimran jointly offered a $1 million investment in exchange for 7.5% of the company.
In August 2018, Endy opened a new distribution centre in Langley, British Columbia. The company also operates a distribution centre in Mississauga, Ontario.Patterson, C. (2018) "Canadian Mattress-in-a-Box Brand ‘Endy’ Announces Expansion Amid Explosive Success" RETAIL INSIDER. Accessed 3 Aug. 2018.
In 2018, Dominican baseball player José Bautista, formerly of the Toronto Blue Jays, became an investor for Endy after meeting with Gettis and Ruparell earlier in 2016.
In November 2018, Endy Sleep was acquired by Sleep Country Canada and will continue to operate as an independent subsidiary.
Awards Techweek 100 - Innovators Award (2016)"Announcing Techweek100 Toronto 2016 – Waterloo 2016" Techweek. Retrieved 2016-10-20. Toronto TechCrunch Pitchoff - Audience Choice Award (2015)"ROSS and Uplifter Take Top Spots in Toronto TechCrunch Pitchoff Competition" Techvibes. Retrieved 2016-10-20. Today’s Parent Approved (2018) 2018 Startup 50 - 4th overall (2018) Great Place To Work® Canada (2019-2021)
Donation program In the case of returned mattresses, Endy works with local Canadian charities where possible to ensure returned mattresses are donated to those in need.
References
External links