Proud is a surname. Notable people with the surname include:

Albert Proud (born 1988), Australian rules football player Andrew Proud (born 1954), Anglican Bishop Bill Proud (1919–1961), English cricketer David Proud (born 1983), English actor born with spina bifida Geoffrey Proud (1946–2022), Australian painter George Proud (1939–2019), Canadian politician from Prince Edward Island Peter Proud (1913–1989), British art director Richard Proud (1922–2009), American politician from Nebraska Ted Proud (1930–2017), British postal historian and philatelic writer