Casper Sleep Inc. is an American company headquartered in New York City that designs and sells sleep products including mattresses, pillows, furniture, bedding and sleep accessories. Founded in 2014, the company initially marketed itself as a direct-to-consumer e-commerce brand before expanding into physical retail stores and partnerships with other retailers.Fast Company. (2018, August 20). The $29 billion battle to own how America sleeps is heating up. Retrieved from https://www.fastcompany.com/90216464/the-29-billion-battle-to-own-how-america-sleeps Casper’s mattresses are designed and assembled in the United States and sold across the country. In 2024, Casper was acquired by Carpenter Co., a major manufacturer of polyurethane foam and related products.
History
Corporate and financial Casper Sleep was founded in 2014 by a group of entrepreneurs (Philip Krim, Neil Parikh, T. Luke Sherwin, Jeff Chapin, Gabe Flateman).CNBC – Casper CEO on launch and growth (2017) In 2014, Casper raised $1.85 million in seed funding followed by a $13.1 million Series A, with investors including Lerer Ventures, Norwest Ventures, NEA, SV Angel, Ashton Kutcher’s A-Grade, Steven Alan, Queensbridge Venture Partners, and Nas.TechCrunch – Casper raises $1.85M seed (2014)PRNewswire – $13.1M Series A funding (2014) The company officially launched on April 22, 2014.CNBC (2017)
Casper launched with a single mattress model and expanded its line as demand grew. Casper expanded into Canada in 2014,BedTimes Magazine – Casper expands into Canada (2018) and later into Europe. In 2020, Casper closed its European operations, and in 2023 its Canadian business was acquired by Sleep Country Canada.Retail Dive – Sleep Country Canada acquires Casper Canada (2023)
In October 2024, Casper was acquired by Carpenter Co.
Products and Delivery Casper offers a variety of sleep products, with its core line consisting of mattress models made of foam and hybrid models made of foam and springs. Their most recent e-commerce mattress models include the Casper One, Cloud One, Dream, Dream Max, Snow, and Snow Max.NapLab – Casper 2024 product lineup review (2024)
Casper sells mattresses and other sleep-related products through its website, retail stores, and partner retailers. Mattresses are shipped compressed in boxes for delivery. The company also offers pillows, bedding, bed frames, and other accessories.Consumer Reports. (2016, November 14). Memory Foam Mattresses | Casper and Tuft & Needle. Retrieved from https://www.consumerreports.org/mattresses/redesigned-memory-foam-mattresses-bounce-up-in-consumer-reports-tests
Technology and Design Casper’s mattresses use multiple layers of foam with varying densities to provide support and pressure relief. Some models include zoned support foams, cooling materials, or hybrid constructions that combine foam with innerspring coils. The company has filed patents related to mattress design and has employed ergonomists and engineers in product development.Consumer Reports. (2021, June 28). Mattress Face-Off: Avocado vs. Casper. Retrieved from https://www.consumerreports.org/home-garden/mattresses/avocado-green-vs-casper-the-casper-hybrid-matttress-face-off-a9263772118
Controversies
In April 2016, Casper sued three mattress review websites which had written negative reviews of Casper products. According to the lawsuits, the websites steered potential customers of Casper products to competing mattress companies, which Casper claimed is a deceptive advertising practice. The lawsuit against one of the review websites, Sleepopolis, was resolved after Casper financed its acquisition.
Awards and recognition Casper has received industry recognition for product quality, durability, and marketing innovation. In 2016, Fast Company named Casper one of its “Most Innovative Companies.”Fast Company. (2016, October 11). The 27 Most Innovative Spaces And Places Of The Year. Retrieved from https://www.fastcompany.com/3064488/the-27-most-innovative-spaces-and-places-of-the-year Consumer Reports has also reviewed Casper mattresses in independent product testing.
2025 – Casper One named top-rated all-foam mattress, Consumer ReportsConsumer Reports – Mattress Ratings (subscription required, 2025) 2025 – Snow Max named top-rated hybrid mattress, Consumer Reports 2025 – Casper Snow, Dream, and Dream Max named top-rated hybrid mattresses, Consumer Reports 2025 – Casper Hybrid mattresses highly rated in durability, Consumer Reports
In 2025, the Dream Max and Snow Max earned endorsements from the American Chiropractic Association.Casper official site – ACA endorsements (2025)
The company has been recognized for its marketing strategies, including a wide-ranging New York City Subway campaign, the "Dreamery” mobile nap experience,Dezeen – Casper Dreamery nap rooms (2018) and the "Sleepers" campaign in which the brand hired professional sleepers.
Retail Presence Casper products are sold through a combination of owned retail stores and third-party retailers. As of 2025, the company operates over 40 Casper retail stores located in major U.S. cities including New York, Los Angeles, Miami, Houston, and Chicago.Business Wire – Casper retail expansion (2018)
In addition to its direct-to-consumer website, Casper products are available at major retailers including Target, Amazon, and Costco.
The brand also partners with select wholesalers and showrooms nationwide.
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