The 3rd Annual Streamy Awards was the third installment of the Streamy Awards honoring streaming television series. The awards were held on February 17, 2013, at the Hollywood Palladium in Los Angeles, California. It was hosted by the founder of Nerdist Industries, Chris Hardwick. Presented three years after the unsuccessful 2nd Streamy Awards which led to the International Academy of Web Television leaving the show, Tubefilter partnered with Dick Clark Productions in an attempt to bolster the credibility of the awards and with hopes of broadcasting the show on television. The show was viewed as more professional than previous years and was praised for its musical performances, but it also received a more mixed reception on its increased focus on mainstream shows and celebrities.

Background Although billed as the "3rd Annual", the poorly received 2nd Streamy Awards were actually presented three years prior in March 2010. They were criticized for technical problems, interruptions and controversy, leading to the two-year hiatus as the producers and organizers took time to regroup. In response to the controversy surrounding the 2nd Annual Streamys, the International Academy of Web Television, a partner in the 2010 event, chose to separate from the Streamys and create its own awards ceremony, the IAWTV Awards, for 2011. Tubefilter, the original co-creators of the Streamy Awards, partnered in 2011 with Dick Clark Productions, producers of the American Music Awards and other established entertainment industry awards shows, in an apparent effort to broaden the mainstream appeal and boost the credibility of the Streamy Awards. They also hoped to broadcast the show on television but were unable to for the 2013 Streamys.

Performers Tubefilter and Dick Clark Productions wanted collaborations between established stars and popular music YouTubers for the awards, arranging for YouTube stars to feature in the songs of the performers. The ceremony featured the musical performances of the following artists: +Performers at the 3rd Streamy AwardsArtist(s)Song(s)Boyce AvenueShontelle"Impossible"Soulja Boy"Crank That""Turn My Swag On"Vanilla Ice"Ice Ice Baby" Winners and nominees

The nominees were announced on December 17, 2012, and the finalists for the Audience Choice Award categories were announced on February 5, 2013. 19 of the 35 award winners were announced prior to the presentation on February 14, 2013. The remaining categories were announced during the main ceremony at the Hollywood Palladium on February 17. Winners of the categories were selected by the Streamys Blue Ribbon Panel except for the Audience Choice awards which were put to a public vote.

Winners are listed first, in bold. Audience Choice Award for Series of the YearAudience Choice Award for Personality of the Year SourceFed MyMusic The Lizzie Bennet Diaries The Young Turks Halo 4: Forward Unto Dawn Visto Bueno Husbands Bro Team Pill Red vs. Blue Kids React Grace Helbig Ashley Clements The Fine Brothers Smosh Mary Kate Wiles Ryan Higa Chester See Bernie Su Brad Bell Megan and LizBest International SeriesBest First-Person Series Travel Story Live in Chelsea MxM – Mexico Around The World Visto Bueno PrisonPals DailyGrace The Flog iJustine The Philip DeFranco Show NigahigaBest Comedy SeriesBest Drama Series Burning Love The Lizzie Bennet Diaries Smosh MyMusic PrisonPals Halo 4: Forward Unto Dawn Lauren Anyone But Me The Booth at the End RUNAWAYSBest Non-Fiction or Reality SeriesBest News and Culture Series Kids React K-Town Shaytards Ultimate Surprises California On The Philip DeFranco Show SourceFed Larry King Now The Young Turks VICE NewsBest Branded Entertainment SeriesBest Derivative Series Leap Year Chasing with Steve Aoki Cliffsnotes Films Cybergeddon Stories of Inclusive Innovation The Walking Dead "Cold Storage” 30 Rock Presents: The Donaghy Files Parks and Recreation: April and Andy's Road Trip Breakout Kings: Shrink Rapt House of Lies: Fridays at GalweatherBest Action or Sci-Fi SeriesBest Animated Series H+: The Digital Series DR0NE Halo 4: Forward Unto Dawn Bite Me Clutch Tom Hanks’ Electric City Dinosaur Office Dick Figures Oishi High School Battle Red vs. BlueBest Music SeriesBest DIY or How-To Series Epic Rap Battles of History AOL Sessions Songify This; Songify the News Decoded VEVO GO Shows Masterclass Do It, Gurl FPSRussia Lauren Conrad's Crafty Creations Common Man CocktailsBest Live SeriesBest Live Event What's Trending with Shira Lazar SourceFed My Damn Channel LIVE HuffPost Live Secrets of the Red Carpet Red Bull Stratos Jay-Z Live From Barclays Center SourceFed: #PDSLive 2012 Election Night Coverage Bill Maher: CrazyStupidPolitics Live From Silicon Valley Coca-Cola Red Carpet Live! @ The 2011 AMAsBest Interactive ProgramBest Host The Lizzie Bennet Diaries Chevy Sonic “Bungee Stunt” Star Wars Uncut: The Empire Strikes Back Dirty Work Beckinfield KassemG, California On Toby Turner, Tobuscus Mark Malkoff, Celebrity Sleepovers Larry King, Larry King Now Luke Reichle, Secrets of the Red CarpetBest Writing: ComedyBest Writing: Drama Bernie Su, The Lizzie Bennet Diaries Felicia Day, The Guild Peter Shukoff and Lloyd Ahlquist, Epic Rap Battles of History Spencer Grove, Annoying Orange Benny and Rafi Fine, MyMusic Tony Valenzuela, Black Box TV Christopher Kubasik, The Booth at the End Susan Miller and Tina Cesa Ward, Anyone But Me Aaron and Todd Helbing, Halo 4: Forward Unto Dawn Vlad Baranovsky and Yuri Baranovsky, Leap YearBest Male Performance: DramaBest Female Performance: Drama Xander Berkeley, The Booth at the End Ben Samuel, Battleground Jackson Rathbone, Aim High Olivier Martinez, Cybergeddon Tom Green, Halo 4: Forward Unto Dawn Missy Peregrym, Cybergeddon Rachael Hip-Flores, Anyone But Me Troian Bellisario, Lauren Alison Haislip, Battleground Anna Popplewell, Halo 4: Forward Unto DawnBest Male Performance: ComedyBest Female Performance: Comedy Ken Marino, Burning Love Amir Blumenfeld, Jake and Amir Jeff Lewis, The Jeff Lewis 5-Minute Comedy Hour Brad Bell, Husbands Ryan Welsh, Bite Me Hannah Hart, My Drunk Kitchen Kristen Bell, Burning Love Alessandra Torresani, Husbands Ashley Clements, The Lizzie Bennet Diaries Julia Cho, The Lizzie Bennet DiariesBest Ensemble CastBest Guest Appearance Burning Love Cybergeddon Epic Meal Time The Lizzie Bennet Diaries Video Game High School Ken Jeong, Burning Love Blake Griffin, Book Club Eliza Dushku, Leap Year Felicia Day, MyMusic Joss Whedon, HusbandsBest Online MusicianBest Original Song Peter Shukoff, Epic Rap Battles of History DeStorm Mike Tompkins Lindsey Stirling Chester See Peter Shukoff, Lloyd Ahlquist: "Steve Jobs vs. Bill Gates", Epic Rap Battles of History Alex Goot: “Lightning” Megan and Liz, Rob Hawkins, Martin Johnson: “Bad For Me” Kurt Hugo Schneider: “Run to Me”, RUNAWAYS Elizabeth Chan: “A Christmas Song”, Failure CubBest DirectionBest Production Design Stewart Hendler, H+: The Digital Series Mike Diva, Mike Diva Presents Benny and Rafi Fine, MyMusic Jon Avnet, Jan Drew Daywalt, Black Box TV Kasra Farahani, Halo 4: Forward Unto Dawn Rachel Myers, Video Game High School Andres Cubillan, H+: The Digital Series Lindsey Stirling Greg Aronowitz and Alynne Schripsema, MyMusicBest CinematographyBest Editing Brett Pawlak, Halo 4: Forward Unto Dawn Sean Stiegemeier, DR0NE Nick Schrunk, Red Bull Moments Brett Pawlak, H+: The Digital Series Benjamin Kantor, Husbands Michael Louis Hill, Halo 4: Forward Unto Dawn Nathan Zellner, Matt Hullum, Miles Luna, Benjamin Martin, Cody Ducksworth, Red vs. Blue Blake Calhoun, Continuum Butcher Editorial, David Henegar and Ray Daniels, Daybreak Benny Fine, Rafi Fine, and team, MyMusicBest Visual EffectsBest Choreography Oliver Hotz and Matthew A. Rubin, DR0NE Clayton D'Mello and John Godfrey, Bite Me David Ebner, 10,000 DAYS William Hyler, MyMusic Tim Kendall, Book Club Lindsey Stirling, Lindsey Stirling Keone Madrid, Mari Madrid, Harry Shum, Jr. and Galen Hooks, Remixed Hisonni Johnson, Fight Night Legacy Brian Friedman, Masterclass Kathryn Burns, MyMusicBest Use of Fashion & Design Mary "MaryDoodles" Gutfleisch, Epic Rap Battles of History The League of S.T.E.A.M., Adventures of The League of S.T.E.A.M. Elaine Montalvo, Remixed Kristin Ingram, The Guild Cici Andersen and Catherine Elhoffer, MyMusic

Web series with multiple nominations and awards

+Web series that received multiple nominationsNominationsWeb Series10MyMusic9Halo 4: Forward Unto Dawn7The Lizzie Bennet Diaries5Burning LoveEpic Rap Battles of HistoryHusbands4CybergeddonH+: The Digital SeriesSourceFed3Anyone But MeBite MeThe Booth at the EndDR0NELeap YearRed vs. Blue2BattlegroundBlack Box TVBook ClubCalifornia OnKids ReactLarry King NowLaurenMasterclassThe Philip DeFranco ShowPrisonPalsRemixedRUNAWAYSSecrets of the Red CarpetSmoshVideo Game High SchoolVisto BuenoThe Young Turks

+Web series that received multiple awardsAwardsWeb series4Burning LoveEpic Rap Battles of HistoryHalo 4: Forward Unto Dawn2H+: The Digital SeriesThe Lizzie Bennet Diaries

Reception Stephanie Carrie, writing for LA Weekly, felt that the award show was more professional than previous years and noted the diversity of figures in attendance, citing as an example the presenters of the first award, Larry King and Jenna Marbles. Internet personality Felicia Day was more critical of the more mainstream approach compared to previous years stating "My impression is it's almost like a red carpet for old media. Four years ago the show was about independent spirit, innovation, and people doing things to break the system. Now it's about Hollywood coming in." Likewise, Ed Carrasco of NewMediaRockstars felt that the event should have been more focused around small independent creators than large scale productions such as Halo 4: Forward Unto Dawn and Tom Hanks’ Electric City which won many of the show's awards. Overall, he opined "If these ceremonies are all about creators, let's make them about creators, not about what has the most cred or money thrown into it."

Carrie described the musical performance of Shontelle and featured artists Lisa Lavie, Savannah Outen, Kurt Hugo Schneider, and Sam Tsui as a highlight of the night and said that it "illustrated beautifully how the web allows content creators and consumer to interact in a way that's still rare in mainstream media." Carrasco viewed the performance by Vanilla Ice positively, and also felt that the speeches of some of the award winners seemed more genuine compared to more mainstream award shows.

See also List of Streamy Award winners

References

External links Streamy Awards website