Bally Sagoo

Baljit Singh "Bally" Sagoo (Punjabi: ਬਲਜੀਤ ਸਿੰਘ ਸੱਗੂ,) is a British-Indian record producer and DJ. Born in Delhi, India, Sagoo was raised in Birmingham, England. He entered the recording and entertainment industries in 1989. He is the figurehead of the UK/Belgium-based entertainment company, Fresh Dope Industries.

Career In 1989, Oriental Star Agencies, a UK based record label, asked him to remix a Punjabi track called "Hey Jamalo". The single became a hit and Sagoo joined OSA as their full-time in-house producer. Through this relationship, he released his first album, Wham Bam which spawned a sequel, Wham Bam 2. Other material during this period included Star Crazy and Sagoo's 1991 collaboration with Nusrat Fateh Ali Khan on Magic Touch. Over 50,000 copies of Star Crazy were sold in UK and overseas market.

1990s In 1994, Sagoo signed with Sony Records to produce Bollywood Flashback. He became the first Indian artist to reach national mainstream radio when the album track "Chura Liya" (a re-working of Asha Bhosle's song) was played on BBC Radio 1. This was followed in 1996 by his first, all-original work Rising from the East, which included "Dil Cheez" and "Tum Bin Jiya". Subsequently, he featured on the album Dance Attack and composed another remix music video, Mera Laung Gawacha. Starring Deepti Bhatnagar and Jas Arora, the video was directed by Polygram Multimedia, and became a hit in the UK. Sagoo made it onto Top of the Pops. He toured India with Michael Jackson on the HIStory World Tour, produced the Aby Baby album with Amitabh Bachchan and was invited to New Delhi to meet then Indian president, Shankar Dayal Sharma.

2000s In 1999, Sagoo launched his own UK music label, Ishq Records. Its first output was his album, Dub of Asia. Ishq followed this with the release of other Sagoo titles including Anything But Silent, Hanji and the technical Sag Loops series. The label also managed and showcased other new talents and delivered tracks such as "Noorie" on Sagoo's 2000 release, Bollywood Flashback 2.

In 2003 at the UK Asian Awards, the Spice Girls presented him with the inaugural trophy for Outstanding Achievement.

That decade, Sagoo's music supported Gurinder Chadha's Bend It Like Beckham, Mira Nair's Monsoon Wedding (2001), the Aishwarya Rai and Dylan McDermott drama The Mistress of Spices and It's a Wonderful Afterlife. Sagoo also starred in and composed the music for the 2006 Punjabi film, Sajna ve Sajna. He appeared in television programmes during the 2010s, including the UK Lottery show, the Asian reality show Bollywood Star and celebrity magazine formats such as Tinseltown TV.

2010s In 2012, Sagoo opened a studio in Mumbai, and splits his time between the UK and India. He merged the business assets of Ishq Records into Fresh Dope Records, the music division of Fresh Dope Industries. It has a head office in Brussels and an operational satellite in Mumbai. It is engaged in feature film production, television, artist promotion and management, corporate participation, online and traditional publishing, live performances, lifestyle products, fashion trends and technology developments.

Personal life His father was a musician and composer with Musafirs in U.K., Saminder Sagoo. He died in 2015.

Discography Films YearFilmLanguage1999KartoosHindi2000Hera Pheri2001Monsoon WeddingPhir Bhi Dil Hai Hindustani2002Bend It Like BeckhamEnglish2005The Mistress of SpicesHindi2006Sajna Ve Sajna2007Cape Karma2010It's a Wonderful AfterlifeEnglish2024The Buckingham MurdersHindi

Albums YearTitleDistribution1990 Wham BamOriental Star Agencies1991 Star Crazy Essential Ragga1992 Magic Touch feat. Nusrat Fateh Ali Khan1993 Wham Bam 21994 Bollywood FlashbackSony/Columbia Records1995 On the Mix (compilation)Oriental Star Agencies1996 Rising from the EastSony/Columbia Records Aby Baby feat. Amitabh BachchanBig B Records1997 Star Crazy 2Oriental Star Agencies1999 Sagloops 1 to 4Ishq Records Dub of Asia2000 Bollywood Flashback 22001 Anything But Silent feat. Jared Bashir & Gunjan Gunjan feat Gunjan2002 Kuch Kuch Hota Hai - The Remixes1998 Movie soundtrack remix Aap Ki Nazaron Ne Samjha feat. GunjanIshq Records2003 Hanji2004 Botllan Sharab Diyan Nupur Audio Bollywood Buzz2014 Future ShockFresh Dope Records 2015 Cafe Punjab 2021 Next Level

Singles YearTitleDistribution1989 "Hey Jamalo"Oriental Star Agencies1991 "Ragga Muffin Mix" "Jewel" feat. Nusrat Fateh Ali Khan1994 "Chura Liya"Sony/Columbia Records1995 "Choli Ke Peeche"1996 "Dil Cheez" feat. Shabnam Majeed "Tum Bin Jiya" feat. Shabnam Majeed2000 "Noorie" feat. GunjanIshq Records2006 "Pesa nasha pyar.Bohemia" 2013 "Thori Ji Kori" feat. Harry MirzaFresh Dope Records2021 "Kinna Chauna" feat. Vicky Marley

Bally Sagoo

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