Get After It Media LLC, formerly known as Luken Communications and Reach High Media Group, is a privately owned American broadcast holding company, based in Chattanooga, Tennessee, which owns or operates around 80 television stations in the United States and five digital television multicast networks. The flagship station of the company is located in Chattanooga with the low-power station, WOOT-LD.
History Luken Communications was formed in 2008 by Henry Luken III, formerly president and CEO of Equity Media Holdings. Luken Communications agreed to purchase six TV stations from Equity Media for $17.5 million and paid a $5 million installment with the rest pending on regulatory approval. In June 2008, Equity sold to Luken Retro Television Network for $18.5 million and $8.05 million Equity warrants for $1.5 million.
On January 4, 2009, a contract conflict between Equity and Luken Communications interrupted RTN programming on many of its affiliates with Luken alleging that Equity had left many obligations to RTN's creditors, including programming suppliers, unpaid. As a result, Luken restored a national feed of the network from its Chattanooga headquarters. As a result of this dispute, Luken pulled out of a deal to purchase Equity's stations in southwestern Florida.
In June 2009, Luken and Seals Entertainment Company LLC launched the male-oriented digital multicast channel Tuff TV. On March 22, 2011, Luken became part-owners of My Family TV in a joint venture with existing owner ValCom (the network later rebranded as The Family Channel after ValCom and Luken Communications ended their partnership). In June 2011, Luken Communications announced the purchase of 78 low-power translator stations from the Minority Media and Telecommunications Council for $390,000; the purchase was made in order to expand coverage of its ten existing and planned digital multicast networks with hopes to eventually acquire 400 low-power stations. In late summer 2011, Luken and Classic Media launched PBJ, featuring classic children's programs from the Classic Media library. With Frost Cutlery's shopping network and outdoor shows, Luken launched in 2011 the Frost Great Outdoors network.
On April 16, 2012, Luken Communications and Jim Owens Entertainment announced that the companies had teamed to relaunch The Nashville Network as a digital broadcast television network set for a late summer 2012 launch (TNN previously existed as a cable channel started by Gaylord Entertainment Company in 1983). The network was rebranded the next year as Heartland.
On June 21, 2013, an Arkansas jury awarded a $47.4 million verdict against Luken Communications for a claim of fraudulent transfer of the ownership of RTV six years prior. In order to appeal, Luken Communications filed for Chapter 11 bankruptcy as a protection measure.Luken Communications files bankruptcy after Arkansas jury verdict against company, June 23, 2013 The appeal spanned more than a year but was ultimately successful, and in October 2014, the company announced it was emerging from bankruptcy protection and continued to grow and expand its network offerings. In December 2014, Luken Communications launched a new digital network, Rev'n, with a focus on automotive enthusiasts.
In December 2019, Luken Communications rebranded as Reach High Media Group, as Joel Wertman had by then taken over as president and CEO of the company from Luken. It again rebranded in early 2021 to Get After It Media, with Wertman remaining as president; in March 2021, the company launched a new streaming platform known as It's Real Good TV.
On April 13, 2026, Hasbro Entertainment announced a partnership with Get After It Media to launch Hasbro Legends, a new digital and FAST channel focused on series from its legacy franchises, such as G.I. Joe, My Little Pony, Power Rangers, and Transformers.
On April 22, 2026, it was announced that The Action Channel and Rev'n would be merged to form Rev'n Action. The relaunch took effect on May 4.
Assets owned by Get After It Media Digital multicast networks Heartland, formerly The Nashville Network Hasbro Legends Retro TV The Family Channel Rev'n ActionThe Action Channel website
Broadcast television stations + List of stations owned by Get After It Media (d/b/a Digital Networks, LLC) City of license / Market State Station Subchannels Birmingham Alabama WSWH-LD Huntsville WNAL-LD Phoenix Arizona K23PL-D 23 Silent Little Rock Arkansas WPYM-LD 38.1 Jewelry TV Chico–Redding California KXCH-LD Denver Colorado KAVC-LD Gainesville Florida WFGZ-LD Jacksonville WJVF-LD Tampa WDNP-LD Columbus Georgia WXVK-LD Savannah WSVG-LD Idaho Falls–Pocatello Idaho KPTO-LD Peoria–Bloomington Illinois WSIO-LD Indianapolis Indiana W20FE-D Davenport Iowa W35DY-D 19 Silent Des Moines K31PO-D 44 Silent Wichita Kansas K30RF-D Baton Rouge Louisiana WRUG-LD Shreveport KVPO-LD Minneapolis Minnesota KKTW-LD Rochester K27OW-D 40 Silent Columbus–Tupelo Mississippi WLMS-LD Joplin Missouri KJLN-LD Kansas City K26PI-D 15 Silent Springfield K29OM-D Las Vegas Nevada KVGA-LD Albuquerque–Santa Fe New Mexico KWHY-LD 36 Silent K33OB-D 50 Silent Buffalo New York WBUO-LD Greenville North Carolina WJGC-LD Raleigh–Durham WDRH-LD Fargo–Valley City North Dakota KFGX-LD Minot K21GQ-D 21 Silent K28QQ-D 40 Silent Omaha Nebraska K36QD-D 21 Silent Zanesville Ohio WOOH-LD Oklahoma City Oklahoma K34RL-D Tulsa KTUO-LD Scranton Pennsylvania WSRG-LD Charleston South Carolina WLOW-LD Spartanburg–Greenville WASV-LD WNGS-LD Rapid City South Dakota KRPC-LP Sioux Falls KSXF-LD Chattanooga Tennessee WOOT-LD Knoxville WKXT-LD Nashville WWHL-LD San Antonio Texas K24OJ-D 15 Silent K20PG-D Wichita Falls K16OF-D 49 Silent Charleston–Huntington West Virginia WHWV-LD Green Bay Wisconsin W21EF-D 8 Silent Wausau–Rhinelander K18NQ-D 32 Silent
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