Geoffrey Moore (born 1946) is an American organizational theorist, management consultant and author,"The Future Of Enterprise IT: An Interview With Geoffrey Moore" Cesar Orosco, Forbes, 17 March 2015. Accessed 30 August 2017 known for his work Crossing the Chasm: Marketing and Selling High-Tech Products to Mainstream Customers."Geoffrey Moore: Why Crossing The Chasm Is Still Relevant" Dan Schawbel, Forbes, 17 December 2013. Accessed 30 August 2017
Biography Moore received a bachelor's degree in American literature from Stanford University (1967) and a doctorate in English literature from the University of Washington (1974).08/25/97 Geoffrey A. Moore-Marketing consultant and author. Bloomberg Businessweek
Moore began his professional life as an English professor at Olivet College in Michigan. He later moved his family to California and accepted a position as a corporate trainer and executive assistant at a technology company.
Prior to working with the McKenna Group, Moore was a sales and marketing executive at Rand Information Systems, Enhansys, and Mitem."Geoffrey A. Moore " Chasm Group. Accessed 30 August 2017 He heads his own consulting firm, Geoffrey Moore Consulting,http://www.geoffreyamoore.com/bio-geoffrey-moore/. Geoffrey Moore and is a venture partner with Mohr Davidow Ventures and Wildcat Venture Partners as well as managing director at Geoffrey Moore Consulting.
Books Crossing the Chasm: Marketing and Selling High-tech Products to Mainstream Customers (1991, revised 1999 and 2014). Inside the Tornado: Marketing Strategies from Silicon Valley's Cutting Edge (1995). . Inside the Tornado: Strategies for Developing, Leveraging, and Surviving Hypergrowth Markets (2004). Revised edition. The Gorilla Game: An Investor's Guide to Picking Winners in High Technology (with Paul Johnson and Tom Kippola, 1998). . The Gorilla Game : Picking Winners in High Technology (1999). Revised edition. . Living on the Fault Line : Managing for Shareholder Value in the Age of the Internet (2000). . Living on the Fault Line, Revised Edition: Managing for Shareholder Value in Any Economy (2002). Revised edition. . Dealing with Darwin: How Great Companies Innovate at Every Phase of Their Evolution (2005). . Escape Velocity: Free Your Company's Future from the Pull of the Past (2011). . Zone to Win: Organizing to Compete in an Age of Disruption (2015). . The Infinite Staircase: What the Universe Tells Us About Life, Ethics, and Mortality (2021). .
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