David J. "Dave" Moore is an American businessman. He is a former IAB chairman,New York Times:Business Day:WEBDENDA; People and Accounts of NoteIAB Elects New Chair, David J. Moore, Chairman & Founder, 24/7 Real Media current IAB board member since 2001, and Chairman, CEO and Founder of 24/7 Real Media.New York Times:TECHNOLOGY BRIEFING: INTERNET TECHNOLOGY BRIEFING: INTERNET; AD AGENCY CITES DIFFICULT OUTLOOK Moore is also the Chairman of IAI Advisory Committee. He is on the board of Visible Technologies,Visible Technologies appoints David J. Moore to board of directors on the board of a non-profit AEFAEF Board of Directors and on the board of Auditude.Businessweek Research
Career Prior to starting 24/7 Real Media, Mr. Moore was an executive at Petry Media, from which he bought Petry Interactive, one of three companies that combined to form 24/7 Media. He got his start in advertising with Turner Broadcasting in 1979. Mr. Moore founded 24/7 Real Media in 1995,24/7 Real Media Review by imreportcard.com took it public in 1998 and sold it to WPP in 2007 for $649 million.New York Times:Business Day:WPP Group Plans to Buy 24/7 Real MediaAdweek:WPP to Acquire 24/7 By Brian Morrissey In 2009 he was elected Chairman of IAB.Adweek:Moore Elected Chairman of The Interactive Advertising Bureau By Mike Shields
Personal life Mr. Moore is an avid sportsman - he swam, as a member of a six-person relay, across both the English Channel and around the Island of Manhattan. David Moore began competitively swimming in 2002 and has participated in numerous triathlons and marathons, including an Ironman Triathlon in 2003.
Quotes "We simply refused to give up" in response to why his company 24/7 Real Media survived and prospered.
References
New York Times:Technology:F.T.C. to Review Online Ads and Privacy New York Times:Business Day:As Consumers Revolt, a Rush to Block Pop-Up Online Ads New York Times:Business:Barbarians at the Digital Gate New York Times:Media & Advertising:Fox Interactive Acquires Technology Ad Company News-Ad Issues Arise in New Media New York Times:Business Day:E-Commerce Report New York Times:Business Day:THE MEDIA BUSINESS: ADVERTISING