Schön! (, "Beautiful!") is an English-language fashion magazine, launched in June 2009, and currently based in London. It is a biannual publication and is available in print, as well as online, iPad and iPhone and for download on the magazine's website.
According to its website, its goal is "showcasing a dynamic and diverse array of ideas and talent" in art and fashion. In a recent survey conducted by the magazine, its readership is 45% male, 55% female, and the median age is 28 years. 56% earn more than £125,000 ($189,300 USD) a year. The magazine was distributed in 2012 with 115,000 copies into 43 countries, and has recently arrived in China and Brazil.
Its Editor-in-Chief and Creative Director is Raoul Keil, its Fashion Editor is Huma Humayun, and its Online Editor is Kelsey Barnes.
History Schön! began as an online magazine intended to showcase the work of the online creative community Nineteen74.com, a 2009 Official Webby Honoree.Webby Honorees, Retrieved October 3, 2011. It reflected the community's global scale by featuring articles, photos and work from each of the continents from which members of the community hailed. In the first few issues, features and articles were organized in terms of their continent of origin, but as the online community grew, so did the scope of the magazine. More recently, the magazine has dropped such formatting.
The magazine has included models such as Andrej Pejic, Tony Ward, and Victoria's Secret Angel Alessandra Ambrosio.Andrej Pejic by Christos Karantzolas for Schön!, Retrieved October 3, 2011.Cover Boy, Retrieved October 3, 2011.Schön! Magazine 5, Retrieved October 3, 2011. Celebrities such as Kathy Griffin, Ivana Baquero, and Maddie Ziegler have appeared in recent issues.Kathy Griffin for Schön! Magazine, Retrieved October 5, 2011.
Issues Schön! 1: Enlighten Your Senses, cover art - "Geometric Homicide" by Robert G. Bartholot Schön! 2: Be Intoxicated, cover art - "Solweig" by Cyril Lagel Schön! 3: Get Hypnotized, cover art - "Me" by Bruna Rotunno Schön! 4: Be Thrilled, cover art - "The Six Continents" by Dimitris Theocharis Schön! 5: Rock Your World, cover art - "Alessandra the Great" by Jannis Tsipoulanis Schön! 6: Taste It, cover art - "Blink" by Dimitris Theocharis Schön! 7: Get Addicted, cover art - "Loren" by Jannis Tsipoulanis Schön! 8: Just a Dream?, cover art - "Wunderkinder" by Jannis Tsipoulanis Schön! 9: Tony Ward, cover art - "Tony Ward" by Dimitris Theocharis Schön! 10: More Future Please!, cover art - "Mrs. Indiana Jones" by Jannis Tsipoulanis Schön! 11: Sparkle!, cover art - "Lightness of Being" by Chris Levine Schön! 12: Let the Sun Shine, cover art - "Miami Bitch" by Dimitris Theocharis Schön! 13: Lucky Thirteen, dual covers - "Flesh, Flags and Fatigues" by Tiziano Magni and "My Name is Neff - Garrett Neff" by Phillip Mueller Schön! 14: Strike!, dual covers - "Allure" by Christos Karantzolas and "Undercover" by Matthew Lyn Schön! 15: Sam Webb by Dimitris Theocharis and Daisy Lowe by Yuval Hen Schön! 16: David Gandy by Dimitris Theocharis and Kat Cordts by Pierre Dal Corso Schön! 17: Crystal Renn by Ellen von Unwerth Schön! 18: Naomi Campbell by Ellen von Unwerth Schön! 19: Isabeli Fontana by Gustavo Zylbersztajn Schön! 20: The Future is Now, cover art - Tian Yi & Chrystal Copland by Christos Karantzolas Schön! 21: #HOT, four covers - Cassandra Smith by Miguel Starcevich, Tony Ward by Paul Scala, Sean O'Pry by Jack Waterlot, Rihanna by Zoe McConnell Schön! 22: Coco Rocha by Rayan Ayash Schön! 23: Aline Weber by Tiziano Magni Schön! 24: Gigi Hadid by Rayan Ayash Schön! 25: Eva Doll by Rayan Ayash Schön! 26: Lucy Liu by Markus & Koala Schön! 27: Brooke Candy by Michael Flores & Nicola Formichetti Schön! 28: Maddie Ziegler by Jack Waterlot & Coline Bach Schön! 29: Iman by Tiziano Magni Schön! 30: Iggy Azalea by Jacques Dequeker Schön! 31: Elle Fanning by Floria Sigismondi Schön! 32: Ajak Deng by Alexander Saladrigas Schön! 33: Taja Feistner by Alexander Saladrigas Schön! 34: Sophia Lilis by Elizaveta Porodina Schön! 35: Rosalía (singer) by Vince Aung Schön! 36: H.E.R by Oriana Layendecker Schön! 37: Kristine Froseth by Nick Hudson (It is the magazine's tenth anniversary edition)
References
External links Official website