Jose Ruperto Martin Marfori Andanar (born August 21, 1974) is a Filipino television news personality, news anchor, radio commentator, podcaster, voice-over artist, columnist, and a barista. He served as the former secretary of the Presidential Communications Office of the Philippines under the Duterte administration.
Andanar was the former head of News5 Everywhere, the online news video and audio portal of TV5 Network, anchored several newscasts of TV5, Radyo5 92.3 News FM and AksyonTV, sister stations of TV5 Network. He was also a voice-over talent of News5.
In June 2016, it was announced that Andanar would be joining the administration of President Rodrigo Duterte as the secretary of the Presidential Communications Operations Office, replacing Sonny Coloma. He was tasked with supervising both the operations of the government's news and information agencies.
In March 2022, Andanar was named acting presidential spokesperson after former Cabinet Secretary Karlo Nograles was appointed as chairperson of the Civil Service Commission.
Early life and education Jose Ruperto Martin Marfori Andanar was born on August 21, 1974. Martin Andanar spent his high school years in Cagayan de Oro at Xavier University - Ateneo de Cagayan and Manila. After a year in University of the Philippines-Los Baños, he moved to Australia with his mother, where he graduated with a Bachelor of Arts in Social and Political Studies & Film and Media Studies at Federation University.
Andanar completed his Master in Entrepreneurship at the Asian Institute of Management in 2007.
In 2008, along with 30 Tagalog youth leaders, the US State Department sent Andanar to Northern Illinois University for an International Visitors Leadership Fellowship Program. In June 2009, he went to Georgetown University in Washington, DC to attend an executive course in Public & Non Profit Management. He also completed a Senior Executive Fellows Program at the Harvard Kennedy School, Harvard University in March 2010.
Broadcasting career (1998–present)
Andanar hosted the documentary and public affairs shows such as S.O.S.: Stories of Survival (2005–2008),
Official news voice image artist of TV5, Aksyon TV, and Radyo5 He started as the news voice image artist of Aksyon TV and Radyo5 when he joined TV5 in 2009.
Champion and head of TV5 News digital video and audio portal "News5 Everywhere" Through his leadership, TV5 became the first news channel to establish digital presence for news delivery through the news digital video and audio portal “News5 Everywhere”.
Radyo5 and Aksyon TV image copywriter Andanar was a Radyo5 and Aksyon TV image copywriter.
Creator of Balut Radio Andanar was the creator of the defunct Balut Radio.
Creator of Martin's Mancave The podcast was created out of Andanar's hobby for radio and podcast. It started as a program to interview known personalities who are adept at certain topics, such as politics, arts, technology and education. In its latter days, the podcast was used as an extended arm of PCOO's Laging Handa Communications for the COVID-19 pandemic. It had broad discussions on the government's thrusts to mitigate the health crisis. and Mediaman's Mancave Podcasts.
CGTN In 2023, Andanar moved to Beijing, China to work as a news anchor China Global Television Network (CGTN). RainbowTV In 2026, Andanar Moved to FBS Radio Network to work as a News Anchor RainbowTV”s BIO X.P.
Government career (2016–2022)
Andanar was appointed as secretary for the Presidential Communications Operations Office by President Rodrigo Duterte on June 30, 2016. The Commission on Appointments confirmed his appointment on October 12, 2016.
As PCOO secretary, Andanar spearheaded the formulation of a national communications strategy that focused the rehabilitation of existing government media and communications resources, and the development of new platforms for communicating and engaging with the public.
Among the reforms made were the use of fiber optic Internet connection and a new website design, leading to higher visits. The PNA also established a three-layer editorial process to ensure the quality of content. Andanar's efforts to revitalize government media services earned the adulation of Senator JV Ejercito.
In July 2017, the Philippine Star published an article that found Andanar to be "richest official in his agency with a net worth higher than that of all his undersecretaries and assistant secretaries combined", Andanar declared a net worth of P152.27 million in his statement of assets, liabilities and net worth (SALN) submitted April 2017.
Freedom of Information PCOO secretary Martin Andanar championed the landmark freedom of information (FOI) policy of the government, which was made effective under Executive Order No. 2 signed in 2016.
Presidential Task Force on Media Security Andanar also supervises the Presidential Task Force on Media Security (PTFoMS), which was formed in October 2016 after President Duterte asked for the creation of a special agency to protect media workers. As part of the agency's efforts, Andanar in 2018 presented the Kapisanan ng mga Brodkaster ng Pilipinas (KBP) with the Handbook on Personal Security Measures for Media Practitioners, a document that outlines how media workers may enlist government protection services against threats to their life and security. In December 2018, the PTFoMS filed murder charges against suspects in the killing of Albay radio personality Joey Llana, who was killed in June the same year. Reporters Without Borders also delisted the Philippines from its list of most dangerous countries for journalists in December 2018, which Andanar attributed to President Duterte's concern for journalists. The task force's creation and Andanar's efforts in managing it received praise from European Union (EU) Ambassador to the Philippines Franz Jessen.
In 2020, the Philippines has finally been out of the top five worst countries for journalists and was declared the “biggest mover” after moving to seventh place in the Committee to Protect Journalists' (CPJ) Global Impunity Index (GII) report published on October 28. The CPJ report was welcomed further by PTFoMS, under the supervision of Andanar as "an incontrovertible demonstration and validation of the government's unfeigned dedication to safeguarding press freedom and protecting the life, liberty and security of media workers in the country amid huge challenges."
Dutertenomics Dutertenomics is one of the flagship communication programs of the PCOO. It refers to the socioeconomic policies of President Duterte, which includes the development of infrastructure and industries. It was launched on April 18, 2017, by the Department of Finance (DOF) and the Presidential Communications Operations Office (PCOO) in a forum attended by local and international media, with discussions focused on President Duterte's 10-point socioeconomic reform agenda and its primary objective of accelerating poverty reduction and transforming the Philippines into a high middle-income economy by 2022.
It has since been replicated in similar communications roadshows in Cambodia during the 2017 World Economic Forum on the Association of Southeast Asian Nations, and at the sidelines of the 2017 One Belt One Road Forum for International Cooperation in Beijing, China.
Interim Social Media Practitioner Accreditation On August 8, 2017, Andanar signed department order no. 15 entitled “Interim Social Media Practitioner Accreditation.” The department order stipulates that before social media publishers and bloggers could cover presidential and Malacañang events, they should be at least 18 years old with at least 5,000 followers to cover President Duterte. Andanar states that this order would enforce responsible journalism ethics on those who publish on social media and the bloggers.
Government Satellite Network Andanar spearheaded creation of the Government Satellite Network (GSN), which can transmit “video, image, audio and data content,” and provide “two way or multiple 4k tele-conference communication, internet delivery capability and multiple tv channels,” throughout the Philippines islands using advanced satellite and IPTV technology. Andanar also announced that the People's Television Network Inc. (PTNI) will have increased transmission capacity to reach far-off areas with the help of the Integrated Services Digital Broadcast – Terrestrial (ISDB-T) system from Japan. He also said that 2023 is the target for switch-off of all analog broadcasts in the country.
Emergency Warning Broadcast System The Emergency Warning Broadcast System (EWBS) is the first-ever early civil defense warning system for natural disasters in the Philippines, implemented on March 10, 2018. According to Andanar, the EWBS will utilize the government's broadcast channel, PTV to provide early warning during times of disasters. As well as providing updates on relief efforts to the affected communities.
Provincial Communications Officers’ Network The Provincial Communications Officers Network (PCO Net) is a project of the Presidential Communications Operations Office under Secretary Martin Andanar to “ensure a coherent and efficient flow of information particularly from the Office of the President down to the national government agencies (NGAs), local government units (LGUs) and academe“ by providing a platform where provincial information officers can access information direct from Malacañan and distributed to their respective localities
The PCO Net also served as the foundation for the first National Information Convention (NIC), a gathering of one thousand five hundred government information officers, as well as “experts in the communication field, both government and non-government, digital and traditional.“ The three-day event was held from February 19 to 21 in Davao City. The convention is part of the PCOO's effort to give people a better appreciation and understanding of government programs and mechanisms so that “they can better participate in nation-building and development, acquire insights on best practices in public advocacy and social mobilization, and improve public-private partnership in development communication.”
Meeting with Maguindanao Massacre Survivors In November 2018, Andanar and PCOO Undersecretary Joel Egco met with survivors of victims of the Maguindanao massacre, including clan leader Esmael Mangudadatu, and told them that a guilty verdict against suspects is expected to be served in early 2019. Andanar and his staff also visited the site of the massacre itself, and is the first ever Presidential Communications Secretary to visit the massacre memorial.
Office of the Global Media Affairs Under Andanar, the PCOO created the Office of Global Media Affairs in November 2018 in order to help bridge Philippine government media with the international community. The OGMA addresses the concerns or questions of foreign correspondents not in the Philippines and in other parts of the world. Andanar says the agency will form a press attaché division, members of which will be sent to other countries as Philippine government media representatives. The PCOO also has an International Press Center that accredits foreign journalists covering the Philippines.
Partnership with Myanmar The Philippine and Myanma governments in January 2019 signed a memorandum of understanding (MOU) to establish stronger mechanisms for information sharing and media cooperation. Andanar said both countries can promote culture, arts, education, tourism or "anything that will benefit the two states" through information sharing.
Public Briefing: #LagingHanda PH Andanar anchored Public Briefing: #LagingHandaPH, a press briefing for the COVID-19 pandemic in the Philippines produced by PCOO and aired on PTV, RPN/CNN Philippines, IBC, Radyo Pilipinas 1 and other radio and television stations across the Philippines.
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