Communication Arts Guild or CAG is an organisation dedicated to the Indian advertising industry. Located in Mumbai, this is the only organisation which has the complete record of the growth of Indian Advertising since Independence.

History CAG was founded in 1948. It created its own Constitution, in 1950, registered under the Indian Societies Registration Act XXI of 1860. The vision was to create a networking platform within the fraternity of Visual Communication Industry.

Cag awards CAG distributes a number of awards, including: the Cub Trophies for communication arts and design students; scholarships for pre-final year Art students; the Guru of the Year award; and the CAG Hall of Fame. Hall of Fame members include: 1980–1981 – P.N.Sharma, S.Das Gupta and Umesh Rao 1981–1982 – Waghulkar 1982–1983 – Kishore Parekh and Victor Fernandes 1983–1984 – Mitter Bedi and Hasan Taj 1984–1985 – Nagendra Parmar and R.R.Prabhu 1985–1986 – Kersy Katrak 1986–1987 – Frank Simoes 1987–1988 – Alyque Padamsee 1988–1989 – Arun Kolatkar 1989–1990 – R K Joshi 1990–1991 – Vilas Bhende 1991–1992 – Sylvester DaCunha 1992–1993 – Ivan Arthur 1993–1994 – Brendan Pereira 1994–1995 – Mohammad Khan 1995–1996 – Ravi Paranjpe 1996–1997 – Ram Mohan 1997–1998 – Avinash Godbole 1998–1999 – Ravi Gupta 1999–2000 – Gerson da Cunha 2000–2001 – Sudarshan Dheer 2001–2002 – S.A.Sabir 2002–2003 – Panna Jain 2003–2004 – Arun Kale 2004–2005 – Samir Khanzode 2005–2006 – Kamlesh Pandey 2006–2007 – Viru Hiremath 2007–2008 – Piyush Pandey 2008–2009 – Sheila Syed 2009–2010 – Bhai Patki 2010–2011 – Roby D'Silva 2011–2012 – Sagar Gadve

Cag Shield Cricket Tournament The Cag Shield is a cordial play of short matches between different agencies within the advertising fraternity. Cag developed a connection with individual designers by the awards and workshops or seminars but they wanted to grow bigger. To get agencies' interaction, with each other and Cag, they started this sporty tradition and is continuing even today. This brings the agencies to interact and open up to each other in a group activity apart from advertising.

Cag Annuals First published in 1950, Cag Annuals were design magazines published yearly. They showcased advertising works in that particular year and also mentioned the Cag winners, Hall of Fame and Young Cags of that year. They also had the photographic record of the events in that year, especially the award show.

References Cag Winner – Amar Deb (Channel V) Cag Award in 1993 & 1998 – Achyut Palav commercial&sort=alpha,desc Cag award winner – Vishal Solanki Cag designer of the year 1998 – Ram Sinam Cag Award Winner – International Gallerie, the magazine Larry Grant cofounded T&PD Committee at AAAI with late Govind Sajnani of Cag ART00001.html Yearly Participation in Cag Awards Cag Award Night

External links Official Website – CAG