Material Girl is a British romantic comedy produced by Carnival Films, that first aired on BBC One on 14 January 2010. It stars Lenora Crichlow, Dervla Kirwan, and Michael Landes.
Set in the fashion world, it was inspired by the book Fashion Babylon by Imogen Edwards-Jones. It was described in one of the early promotional items as "a romantic comedy about a young fashion designer battling an evil ex-boss, a sexy-but-devilish business partner and snobby fashionistas to get her break in work and love".
Cast Lenora Crichlow as Ali Redcliffe, a young fashion designer attempting to make a name for herself Dervla Kirwan as Davina Bailey, the current hot designer, who is not about to allow an upstart like Ali take her spotlight Michael Landes as Marco Keriliak, fashion businessman, Ali's business partner O. T. Fagbenle as Chris, motorcycle courier and Ali's ex-boyfriend Nick Blood as Alex, Davina's fashion assistant, Ali's friend and gay flatmate Ingrid Oliver as Mimi Throckmorton, Ali's friend, stockist at a fashion magazine-cum stylist Anna Brewster as Lydia Kane, supermodel and Ali's friend Esther Smith as Trish, Ali's studio receptionist Joanna Kanska as Dorota, Ali's studio dressmaker Malcolm Sinclair as Mitchell Crompton, leading fashion critic Sadie Pickering as Louise, works for fashion magazine Lindsey Coulson as Christina Redcliffe, Ali's mother Anthony Calf as Anthony Chatsworth, an influential fashion magazine editor, had affair with Mimi Charlie Carter as Paparazzi, stitches up Lydia Kane for Mitchell
Episodes
Reception The first episode gained 3 million viewers with a 12% audience share, which fell to 2.6 million (11% share) for the third episode.
Critical reviews of the series based on the pilot were mixed, with the London Evening Standard calling it a "jaw-droppingly, buttock-clenchingly dreadful pieces of television". Reviewing the first episode for The Guardian, Sam Wollaston said: "OK, it's silly and deeply shallow. It's also gorgeous, fizzy, bitchy, self-indulgent, obviously bad for you but dangerously addictive. Careful, Material Girl could become a habit."
DVD release The first series was released in the United Kingdom on DVD on 22 February 2010.
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