Potenza (Italian for "power") is a comune in Basilicata, an Italian region of Southern Italy. It may also refer to:

Places Province of Potenza, a province of Basilicata Potenza Picena, a comune in the province of Macerata, Marche Porto Potenza Picena, a civil parish of Potenza Picena, Marche Vietri di Potenza, a town and comune in the province of Potenza, Basilicata Potentia (ancient city)

Geographical features Potenza (river), a river in Marche, Italy

People Alessandro Potenza (born 1984), an Italian football player Christian Potenza (born 1972), a Canadian actor Frank Potenza (1933–2011), an American police officer associated with Jimmy Kimmel Live! Frank Potenza (guitarist) (born 1950), an American jazz guitarist Gianmaria Potenza (born 1936), Italian artist Marc Potenza (born 1965), an American psychiatrist

Automotive Potenza Sports Cars, owners of British car manufacturers Westfield Sportscars and GTM Cars Bridgestone Potenza, a line of performance tires manufactured by Bridgestone