Haji Husein Alireza & Co. Ltd. (HHA) is a Saudi-based conglomerate. It was established as a general trading company in 1906 with diverse interests, including automobiles, foodstuffs, building materials, and jewelry. It is Saudi Arabia's second oldest company.«الحاج حسين علي رضا وشركاه».. تاريخ حافل من النجاحات والإنجازات (Haji Hussein Alireza & Company.. a history full of accomplishments) Al Eqtisadiah
History
Formed in 1906 as an offshoot of the House of Alireza & Abulhassan.
Haji Husein Alireza & Co. acquired NATCOM, a Saudi IT and hardware company established in 1978.Ali H. Alireza: Brand Sound thebusinessyear
Haji Hussein Alireza & Company is consistently ranked among the top 100 companies in Saudi Arabia.
Automobiles
Although HHA's business has been relatively diversified throughout the years, the automotive field remained the main area of the company's activities. In 1926, HHA became the first company to import and distribute automobiles on a commercial basis in the Arabian Peninsula.
The Haji Hussein Alireza & Company is one of the largest distributors of automobiles in Saudi Arabia. The company is the exclusive distributor of Aston Martin,New Aston Martin showroom to open in Jeddah soon Saudi Gazette MazdaHaji Husein Alireza wins ‘Best Agent Experience’ Award Saudi Gazette and MAN Commercial Vehicles in Saudi Arabia. In 2011, the company gained distribution rights for GeelyGeely: A new era is born Saudi Gazette and Peugeot in Saudi Arabia.Peugeot’s Got A Brand New Bag Forbes Middle East
Since 1968, HHA has represented Mazda in Saudi Arabia, and became its exclusive distributor.Ali H. Alireza: Brand Sound thebusinessyear «الحاج حسين علي رضا وشركاه المحدودة» تقيم احتفالية لنجاحها مع علامة «مازدا» بالسعودية Asharq Al-Awsat In the first 10 months of 1978, out of the 212,000 vehicles that were imported in Saudi Arabia, HHA accounted of importing 35,000 vehicles (%90 of which was the four-door sedan Mazda 929). In the same year, HHA was selling an average of 3,500 cars a month.Arab News, 1979
In 2011 the company signed a deal with Geely to import and distribute Geely cars in Saudi Arabia. «الحاج حسين علي رضا» تطلق سيارات «جيلي» في المملكة In 2016 became the exclusive distributor in the kingdom.Geely: A new era is born
Peugeot and HHA ended their partnership as of January 2018.“بيجو” تتخلى عن الحاج حسين رضا وشركاه المحدودة (Peugeot leaves Haji Husein Alireza & Co.) AlmoustahlekAnnouncement: Peugeot discontinue HHA
See also House of Alireza
References
External links
Haji Hussein Alireza & Company