KFIA (710 AM) is a commercial radio station broadcasting a Christian radio format. Licensed to Carmichael, California, the station serves the Sacramento metropolitan area. The station is currently owned by New Inspiration Broadcasting Company, Inc. which is a part of Salem Media Group.
KFIA is powered at 25,000 watts by day. But because 710 AM is a clear channel frequency reserved for Class A stations KIRO Seattle and WOR New York City, KFIA must greatly reduce power at night to 1,000 watts. It uses a directional antenna at all times. The transmitter is off North Foothills Boulevard at Athens Avenue in Rocklin. KFIA programming is also heard on 250 watt FM translator K289CT 105.7 MHz in Sacramento. This is one of the coastal stations which sends the day beam away from the city so that Seattle and LA are protected.
History On January 11, 1979, the station signed on the air.Information from the Broadcasting Yearbook 1980 page C-19 It was owned by Olympic Broadcasters and was powered at only 250 watts. KFIA has maintained the same call sign and religious format for its entire time on the air.
New Inspiration Broadcasting, a subsidiary of the Salem Media Group, acquired the station in 1995.Broadcasting & Cable Yearbook 1996 page B-37
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External links
(Guide to reading History Cards)